Our Approach
We executed a comprehensive two-phase marketing strategy to enhance Tradicion Siargao’s online presence, focusing on branding, content creation, and customer engagement.
Phase 1: Branding & Customer Review Strategy
- Branding Guide: Developed a cohesive visual identity and a set of branding standards to use across all channels.
- Review Management: Implemented a strategy to encourage and manage customer reviews on Google, Facebook, and TripAdvisor.
- Customer Engagement: Focused on building trust with potential customers through positive reviews and social proof.
Phase 2: Content Creation & Promotional Campaigns
- Promotional Content Creation: Produced high-quality visual content to showcase the restaurant’s offerings, including posts for social media and advertisements.
- Menu Design: Redesigned menus to be visually appealing, in line with the restaurant’s new branding guidelines.
Social Media Campaigns: Created compelling campaigns to promote specials, events, and reviews, targeting local and international audiences.